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Affiliate Marketeing; What It Takes

Each of us has its own interest or has a hobby. Some love all kinds of books, music, and movies while others are into sports and traveling. There are also people who love to grow flowers and loves pets. These things help us to relax and forget our everyday problems and troubles and these things are common to people. But not everyone has a hobby that makes money for him/her except if you love your job.

Money making hobby could let you treat your family and friends with the extra cash or you can even quit your current job that you almost certainly hate. That is why many of us today go online to start a business; their reasons are either to supplement their income or to gradually replace their offline income from their job. Affiliate marketing is a great way to start in making money online.

Affiliate marketing is a revenue sharing partnership between a web merchant and one or more affiliates. The affiliate is paid a commission for referring clicks, leads or most often sales to the merchant. An affiliate’s advantage is that he can make money in a business where he doesn’t have the upfront costs of creating his own product, and he doesn’t have to worry about e-commerce, bookkeeping, or even customer support for it is the merchant’s responsibility.

Now, for sure you want to be an affiliate marketer with all that benefits an affiliate could get. But, do you have what it takes to be an affiliate marketer? Before you begin your venture into affiliate marketing, you need to decide first which area interest you. What products do you know the most and which products you could do the best job of selling? Once you discover your specialty, perseverance, patience, determination comes next. These are the qualities you should possessed to be a good affiliate marketer.

Too many online business prospectors lose out because they become impatient. You also have to know what your strengths are, the things in which you are good at and your capabilities and abilities related to your chosen streak. And the most important thing is you have to have a strong desire to succeed in affiliate marketing.

To be an affiliate marketer is not an easy task. You have to learn the techniques of marketing your product or service. You shouldn’t be looking at every chance because marketing is all about attracting you to look at this or that particular opportunity. To be a successful affiliate marketer, you should learn how to listen and to be taught because in life we need to learn skills to get by.

For an affiliate marketer, you should know how to market your site effectively, in will enable you to get thousands of visitors coming to your site which transforms into more sales. This only means that the faster you set up a website, the bigger your chances of making money online faster. You should avoid the same mistakes some affiliates make everyday, they are only building a short-term business where they just make a small sale. Make sure you do understand that you should be building a long-term affiliate business and not just something that makes you a few dollars on one sale.

It is also better to have knowledge on how to upsell your visitors for expensive services. This will in turn make you become recognized as an expert in your field and making money will be easier. There are some people thinks that just by having affiliate links on their website will bring them good profits. This can have some truth to it, but then most successful affiliates still believe that making use of strong marketing campaigns for their affiliate programs is still important. But affiliate marketers become much more successful when they treat their customers or online visitors as friends. Make a commitment to establish relationships with your customers and especially with visitors to your site. It is very important for an affiliate marketer to have a good business relationship with customers or visitors.

Affiliate Is Not A Dirty Word

When I first started out on my journey to become a successful Internet marketer I used to wonder about all the advertisements I came across that begged me to join an affiliate program. They made huge claims about how much money I would earn if I joined them so I just ignored them. That is until I started to understand more about affiliates and affiliate programs.

WHAT IS AN AFFILIATE?
An affiliate is someone who promotes other people’s products or services. When you become an affiliate you have a money making business opportunity but you have none of the worries or expenses of a typical business. You’ll never have the bother of dealing with processing or shipping an order or be involved with customer care.  You will however receive money for your promotional efforts. When someone purchases a product or service through your efforts you receive a commission on the sale.  All you have to do is promote and wait to receive your payment cheques.

WHERE DO I FIND AN AFFILIATE PROGRAM?
There are literally thousands of affiliate programs to choose from. Many of them will tell you that you will earn thousands and thousands of dollars per month if you join them. They will state all the amazing benefits to you and how new and fabulous their particular product or service is. I’m sure you have seen these advertisements everywhere on the Internet. If you type in affiliate programs into your search engine you will see what I mean. You will also just come across them as you are surfing.
It can be quite over whelming to make a choice.

HOW DO I DECIDE WHICH AFFILIATE PROGRAM IS FOR ME?
There are three approaches to choosing the right program for you.
Choose something that has a high demand
Choose something that you have a passion for
Combine the above two points so you will have a product that is in high demand and you are passionate about it.

I personally think a combination of these approaches is the best.
If you choose something that is in high demand then there will be a market for the product or service. It is essential to have a market otherwise you will find that no one will be interested in buying from you. The down side here however is when there is a high demand there is also a lot of competition.

If you choose something you are passionate about then you’ll have more fun and you’ll be more passionate about what you are promoting. When you have something you can put your heart and soul into you will generally do better than if you are promoting something you don’t care about or know nothing about.

Make a list of what you are passionate about. Then do a search on the key words to see how many other people have this same interest. You can do this by using a key-word search. www.goodkeywords.com offer free software you can download. Use this to search for the information. Just type in the key word and see how many results come up, i.e. how many people searched for those word over the last month. Then use your search engine to locate your affiliate program.

For example my personal primary interests evolve around living a better life. This means I am interested in health, wealth, developing better relationships and emotional and spiritual well being. Because I have these fundamental desires I searched for an affiliate program that helped me to attract more of these things into my life.

You may decide to go with just one program. The ideal situation would be to find one program. Understand how it works then branch out to include a few more that connect to your primary interest. Once you’ve understood what’s involved in promoting your primary program it will be only a little more effort to hook up with other programs and start increasing your monthly cheques! You may also find that as you go along you will need to buy a few things for example, web hosting and domain names. You may then see the value of adding these services to your affiliate list too.

For example once I found my primary program I realised I had to advertise in order to get customers. I also discovered that I really did need my own website even though I had acquired several free ones when I joined my affiliate program. So I learnt all about web hosts and domain names and website design. As I went along I picked up a few more affiliate programs. After much trial and error I came to develop an understanding of the concept of organic search engine optimisation. I loved the whole concept so I added this to my list of programs too.  I have also developed a deeper understanding and appreciation for how Internet business works.

HOW DO I MAKE AN AFFILIATE PROGRAM WORK FOR ME?
The big thing is PROMOTION. You will need to promote your affiliate products or services. When you join an affiliate program you will usually be given one or more free websites and some links and banners. When someone clicks onto the links or banners and purchases the product or service you will receive a commission. This is how affiliate programs work.

Regardless of which program you are involved in, advertising and promoting your links and banners will become your number one priority!
 If you are not prepared for this you will not be successful.
 It is that simple.
There is no way around this.

The best way to do this is by becoming educated in the right things to do.
You have a choice of paying for advertising or not paying for advertising.
A great place to start is with understanding how organic search engine optimisation works and how to get it to work for you. This method of advertising is time consuming to get set up if you do it manually but once your done it will provide you with an endless source of free targeted traffic to your website. There are soft-ware programs you can buy that will get you set up if your short on time.

Unfortunately the truth is that 95% of Internet entrepreneurs make no money. There are lots of reasons for this. Some of the more serious and common reasons are that many people just don’t understand how to promote. Many still don’t even realise that they have to have their own websites. Many spend more money than they are comfortable with because they head down the road of paid advertising and they aren’t in a position to afford this.

My best advise to you is that you enjoy your affiliate programs. Get your own website. Learn about organic search engine optimisation and spend your money wisely.
I hope this article will help position you for great success with your Internet marketeering.

Affiliate Marketing - How To Get Started In 6 Easy Steps

Affiliate marketing is probably the simplest business model you can choose to build a business.  Of course the devil is in the details, as they say, but the overall model can really be broken down into six steps.

Before we get to the steps, I want you to ask yourself a question.  What do you hope to accomplish with affiliate marketing?  This is an easier question to answer than it might seem.  There are really only two basic choices here.

The first is what I call the “quick buck” choice.  In other words, you want to make a few dollars quickly, and you are not interested in building a business.  If this is you, all you need to do is learn how to write exceptionally good ads, and then use them to promote your affiliate product.  Many people will say I am wrong, but there is nothing wrong with doing this, as long as you are honestly not trying to build a long term business this way.

On the other hand, if you are looking to build a business with income potential for the long term, then you will have a longer road ahead of you.  It will take you longer before you see any profit from your efforts, but it will be worth it when you are able to take a day off, or even a week off, and still have sales in your absence.

These steps should be followed in order.  If you try to go out of sequence, you will not get the results you are after.

1. Pick a Market

Why pick a market and not pick a product?  Because you will eventually want to add additional products into your pipeline.  You should pick a market that interests you, and maybe something you already know something about.  Don't forget that you are building for the long term.


2. Pick a Product

Once you have your market chosen, you should pick just one product to begin with.  It will be very tempting to try to add all kinds of related products at first, but don't.  Having just one product will help you focus on the important tasks.  You will want to pick a product that converts well.  What this means is that the product sells to a high percentage of visitors.  This will help keep your cost per visitor down and increase your profits.


3. Build a follow-up series

Also called an autoresponder series, you should build one based on the topic and the contents of the product you are promoting.  If it is a physical product you are promoting, you will have to create or locate content that is directly related to the product.  As an example, if you are selling golf clubs, you could create a series about how to buy golf clubs that fit, or the benefits of custom clubs, or even something about the club preferences of famous professional golfers.  Be as creative as you can, and do not stray off topic.  It has been said that most sales are not made in the initial contact, they are made on the seventh.  If you are not following up with your prospects, the bottom line is you are losing sales.


4. Build an email capture page

This is where you will capture information about your prospects so you can send your follow-up series.  If you are building a business, having your own web site is a necessity, if only because you will control the content, and be able to capture email addresses for yourself.  You might be able to get by for a while without this, but it just isn't worth it.


5. Drive traffic to your squeeze page

Until you are finished with step four, you shouldn't even think about traffic techniques.  If you don't have anywhere to send the traffic, why worry about how to  generate it in the first place.  Depending on the traffic generation techniques you choose, it may take some time for you to start seeing sales in your program.  You should spend this time developing one or two streams of traffic, and refining these techniques to help you drive more traffic with less effort.


6. Find additional related products

Once your business is making some money, it is time to start adding to your list of products.  I don't mean you should go out and sign up for every affiliate program that is even remotely related.  What I do mean is that you should carefully choose an additional product or two, and add them into your pipeline.  Because you have been building a list of qualified prospects, you will be able to market these new products to them.  This is the really long term money maker for your business.  As long as you continue to recommend good products to your customer list, you can continue to make money off of them, even the ones who have already bought your last product recommendation.


So these six steps are all you need to go from nothing to having a profitable business selling other peoples products.  It can be easy to loose focus if you are not seeing immediate results, so keep your sights on the end goal of having a profitable business.  You may also find it hard finding your initial market and product.  Take your time and choose the best product you can.  If the product you choose to promote is not good, your prospects will not continue to listen to your recommendations.

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